To some of you, this might be a shock. To the rest of you that prey on poor, unsuspecting girls with webcams… not so surprised.
Apparently 14.5% of all online time is spent on MSN Live Messenger — 14.5% of 27 billion total hours.
To put it into perspective, the next biggest service is Facebook at at 5.2% with YouTube coming in third at 4.4% (and Google’s biggest slice of the online pie.)
One has to wonder if people with Messenger logged in in the background counts towards the total — I imagine it does. So the totals are probably somewhat skewed — but in either case, you can find all of the data on the original comScore report. Perhaps most impressive is Facebook’s 200% climb in usage since the same time last year!